Norman,“Emotion & Design: Attractive things work better”
My personal view of design when it comes to applications/ websites goes deep into the particular balance of design and practicality and I think the author does an amazing job with explaining that concept. I believe the whole conceot of desin is completely objective where it depends on a person’s preference. One recent debate I have seen spread throughout social media is whether makeup brands fit their brand’s aesthetic or not on their website. The main brand that is talked about is Ariana Grande’s R.E.M. Beauty where many people argue that the website lacks aesthetic, whereas it is compared to other beauty brands like Apothecary 87 and KKW Beauty. This just shows the importance of design and how its existence is crucial.